Sunday, 17 March 2013
Thursday, 14 March 2013
Dear PR - NO, I won't write for free
I've never been one to PR bash but as I've spent the last 18 years of my life employed in that very industry, promoting a plethora of brands, it wouldn't be quite right would it?
But enough is enough and as the number of active UK bloggers goes through the roof the ever desperate, insulting PR requests increase ten-fold.
I have the benefit of being able to see the situation from both sides of the fence but now it's quite frankly, out of control.
Here's just one example from the 37 PR requests that I received (for just one of my blogs) today. Names and brands have been changed to protect the guilty.
Hi Sian, I have an embargoed press release (below) that I thought would be perfect for your blog. Do give me a call for high-res images or more ideas and high-res images click on link (sic).
That's not my grammar going astray there...
Press release on snazzy new (embargoed product follows).
I love it. It's totally me so I ping an email back to say...
LOVE IT. Can you send me a sample so I can have a play and photograph it to the theme of my images?
PR's reply...
Hi Sian, I'm sorry but we have been inundated with requests and are really limited on samples as it's a new product. Is there any way you can work from the image in the release?
This is where I start to get really peeved. You see, I had a release from the same brand yesterday, about another brand new product, that was equally as awesome and equally me, that I would have loved to review.
Yep, I got the same reply. Inundated with requests, new product, use pics, blah, blah, blah.
Back to today, ANOTHER email lands, from the same brand about ANOTHER new embargoed product that would be perfect for me to feature on my blog. Only this one I don't like but as I'm already half way through my essay of a reply to the suggestion that I review from their press release pic I carry on.
Me...
Dear PR,Thanks for coming back to me. I hope that you don't take this the wrong way but there really is little point sending out press releases to bloggers if you aren't willing to follow up with product samples.We are inundated with coverage requests like this everyday but we are not magazines with publishing houses behind us (even though may of us have more readers).Saying that you've been inundated by requests so you aren't willing to send me a sample, simply says to me that you don't think my coverage valuable enough to justify the return.If that is the case, please don't spam me with one sided requests because they will not result in my blogging about your products.If this is your definition of blogger outreach then you are way off track.I pinned and mentioned the product in the release you sent yesterday (sorry inundated with product requests again) and it was heavily shared but as my coverage isn't worthy, I've removed the links and pics.I'm sorry if this comes across as being stroppy, I really didn't intend it to. However, if your policy is to not send out samples to bloggers perhaps you should state that clearly in your releases (along with the option to be removed from your mailing list). Then everyone would know where they stand, you wouldn't be 'inundated with requests' and us bloggers wouldn't have our inboxes flooded with requests to sell our time, space and content for nada.I'm guessing that you don't work for free, please don't expect us to do the same.Kind regards,Sian
To which I receive a swift reply explaining that the releases are for brand new products, that they really do have limited samples and they just didn't factor in that so many people would be interested.
Like seriously? I'm sure that this global brand isn't paying peanuts to be represented by this agency. Good job they have so much faith in the products they are promoting eh?
To end on a positive note, I was also offered an old product to review, which is nice and current isn't it? They don't want to upset me and really would like me to post a review on my blog.
I bet they do. The last I featured of one of their products my post sat at the top of Google Search for their brand name for a couple of weeks and has to date had over 18,240 views.
Perhaps I'm just being grouchy today? But I'm not convinced. Come on brands / PR's - step it up a gear and stop being so unworthy and insulting.
Rant over.
Out of interest, how many approaches like this one do you get? How do you respond?
Wednesday, 13 March 2013
C if for..... Candy Crush
For week 133 of The Gallery : The Letter C can only be for one thing... CANDY CRUSH!!!
An ode to the hours of my life lost over the last couple of weeks, that I will never see again. Addicted??
Browsing The Gallery on TheStickyFingersBlog is THE ONLY way to while away the time between Candy Crush life fills. It's official.
Now what level are you on???
Wednesday, 6 March 2013
Dreading Mother's Day
I'm not looking forwards to Mother's Day this Sunday. I feel lost without my mum and uncomfortable with the notion of celebrating or even talking about mother's, when I don't have one.
I know that she's only been gone for a few weeks and I'm told that in time I will just learn to live with hole that her death has left inside me but it's just too soon for that now.
Since she died in January my inbox has been like a slow dripping tap of shoddy approaches from PR's desperately trying to scrape every possible inch of coverage from the Mother's Day cash cow. I know that sounds bitter but when 9 out of 10 emails begin with...
'Hi Mummy-Tips, We have been following your blog for quite some time and we just love it. Especially that post you wrote on xxx (pick anything from the archive and paste), it was brilliant. I'm approaching you on behalf of a brand Y and we would love to know if you are planning a Mother's Day feature that we could get involved in?'
It has taken every, single, ounce of my good nature not to reply to these delightful approaches, explaining that if they had actually looked at my blog this year they would know that my mum is dead.
I came close on many occasions. Then today I read this beautiful post from my pal Eva. She's another motherless, cynic with a PR background...
I found comfort in her words and the realisation that it wasn't just me struggling with this crap. We decided to celebrate International Women's Day (on Friday) and to just try to get through Sunday the best way we know how.
All was good - until this afternoon I asked my fellow Facebook, Candy Crush, pals for a new life and who should pop up in my 'selected friend' list?
Yes, my mum.
I'm impressed that she's reaching out to me via social media but, boy do I miss her....
I love you mum. x
Wednesday, 13 February 2013
Justice For James Bulger
Twenty years ago today, two-year-old James Bulger was taken from his mothers side in a shopping centre in Bootle near Liverpool.
Taken by two ten-year-old boys, Robert Thompson and Jon Venables who tortured and murdered him before leaving his tiny body on a train track.
The world changed that day. And as a young mother with a two-year-old son of her own in 1993, James's murder haunted me. I spent hours and hours trying to understand what would possibly make two children do what they did to that beautiful, innocent baby.
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| Photo : James Bulger via Google images |
Robert Thompson and Jon Venables were of course caught, tried and found guilty, making them the youngest convicted murderers of the 20th century.
They were sentenced to be detained at Her Majesty's pleasure, with a recommendation that they should be kept in custody for "very, very many years to come..."
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| Photo : Venables and Thompson's now infamous arrest shots from 1993 |
Very, very many years only seemed to constitute eight years in a secure children's unit for Venables and Thompson and they were released to secret locations, with new identities, banned from contacting each other, the Bulger family or from visiting the Merseyside region at all.
In a further 'comforting' gesture from the government and to see the boys back on their way into society, a worldwide media injunction was imposed preventing the publication of details about them, their shiny new identities or their geographical location. (I'm so pleased to know that through the tax I've paid from working hard my whole adult life, I've been complicit in funding Venables and Thompson's new lives - NOT.)
Maybe, just maybe, if this awful story ended there and Venables and Thompson were never to darken our lives again, things would be different but that isn't the case.
In March 2010 Jon Venables was returned to prison under an 'un-specified' violation of his licence terms. This violation turned out to be the serious charge of downloading and distributing child pornography, featuring children as young as two-years-old. Venables pleaded guilty and was sentenced to two years imprisonment.
Then in February last year, lawyers acting on behalf of Robert Thompson informed Scotland Yard of their plans to take legal action against News International in the wake of the phone tapping scandal, that could see little Jamie Bulger's convicted killer being paid tens of thousands of pounds in compensation after his voice mails had been targeted by The News of The World between 2002 and 2007.
Now the phone tapping of celebs has never sat well with me but for Thompson to claim compensation for his phone being tapped should surely be looked upon as a proceed of crime?
His phone was tapped because he tortured and murdered a baby boy. How is it right that he could potentially walk away from this a very rich man when the Bulger family are still fighting for justice?
So - this is the point of my post. The Bulger family have a petition in place and they need 100,000 signatures in order to get the government to re-asses their policy on allowing notorious criminals to cash in on phone-hacking compensation.
At the time of posting there are already 8069 signatures on the petition. They can reach the 100,000 mark in no time with your help and if you want to see some justice for little James, please share this blog post far and wide.
Sign the Notorious criminals cashing in on phone hacking compensation e-petition and lets all do our bit to get at least some justice for the beautiful James Bulger.
You can follow the James Bulger Memorial Trust Charity on Twitter @jbmt1
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